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MAGESWAR RADHAKRISHNAN                                       +91 – 7338890888

 

 

CAREER OBJECTIVE

2.5 years of successful marketing and outside sales experience with the proven ability to develop new business, content creation, build repeat business and establish long-term positive customer relationships at all levels. A results-focused professional with a winning attitude and a strong work ethic who wants to be part of a growing team.

 

CURRENT JOB PROFILE:

 

Currently working as an Engineer- Marketing in NETZSCH Pumps and Systems – INDIA since July 2018 to present.

 

Roles and Responsibilities:

 

§  Events Management – Help develop NETZSCH events from proposal right up to delivery, including:

Ø  End to End Management of International Trade Fair Participation of NETZSCH – From participation confirmation, booth setup and design to customer lead tracking post event.

Ø  End to End Management of National Level Technical Seminars carried out by NETZSCH PAN India – From Banquets arrangements, execution till post event logistics

Ø  Set, communicate and maintain project timelines and priorities

Ø  Develop contacts to secure appropriate and good-value venue hire Ø Liaise with external suppliers including venues, caterers, speakers etc.

Ø  Work with graphic designers to develop promotional materials

Ø  Maintain and update website content for conferences, events and seminars Ø Manage invitations, sign up, guest list, customer lead tracking post event etc.

Ø  Deliver events on time, within budget, that meet (and hopefully exceed) expectations.

Ø  On-the-day management of events

§  Brochure Management

Ø  Revisions, Print and Inventory Management

§  Marketing Collaterals Management –

Ø Gifts, Brand Identity Materials etc.

§  Leads Management –

Ø Manage, nurture and convert inbound leads into sales opportunities

 

§  Communication –

Ø  Interact professionally with potential customers via phone, email, telephone conferencing to develop a positive business relationship.

Ø  Proficient in the use of social media tools like LinkedIn and Facebook.

Ø  Provide accurate and timely information as required to the Managing Director, sales team and senior management.

PREVIOUS EXPERIENCES:

 

RANE TRW Steering Systems Private Limited – 2016 to 2018

 

Worked as Assistant Manager – Marketing in RANE TRW Steering Systems Private Limited in After Sales Department taking care of PAN India Spares.

 

Roles and Responsibilities:

 

§  Branding Activities:

Ø Carry out promotional and marketing after sales activities.

 Campaign Management:

Ø  Responsible of conducting “Mechanics Meet” throughout India by promoting the product and developing brand awareness.

Ø  Organize promotion activities and brand activities within budget limits and participate in trade shows, conventions, and other promotional activities.

Ø  Organizing company trade show stalls, Senior Management Meet – Pit stops.

     Marketing Collaterals :

Ø  Creation of Posters, Pictured Catalogues, Flyers and other Promotional – Visibility materials, Brochure Designing.

Ø  Selection, Branding, Procurement of Marketing gift items on budgeting.

§  Market Research:

Ø  Analyze market scenario, track the market presence, and design appropriate marketing strategies

Ø  3P Scheme Data Analysis and execution of the scheme.

§  Business Development:

Ø  B2B Sales – Tamil Nadu Region, covering Fleet Operators for Power Steering Fluid Segment.

Ø  Keep abreast of market conditions, competitive activities, advertising and promotional trends through interacting with customers, reading of pertinent and technical service areas, consulting with marketing.

Ø  Provide information to supervisors, co-workers, and subordinates by telephone, in written form, email, or in person.

 

 

 

OTHER EXPERIENCES:

 

•      Freelancing of Brand Creation and Design for smaller outlets – Logo-designing, poster designing, marketing designing and other aesthetical improvements. 2014 – Present.

•      Event Management – 2015 – Present.

•      Social Media Campaign management and Content Creation.

 

SKILL SET

 

•      Microsoft Excel Certified in Advanced Excel

•      Adobe Photoshop

•      Power Director – Video Editing

•      Logo Designing

•      Social Media Marketing

•      Creative Designing Skills

•      Competent IT skills with a working knowledge of Microsoft Office, google programs and social networking tools.

•      Highly developed all round interpersonal skills

•      Excellent communication, presentation, networking and negotiation skills.

•      Good organizational and time management skills with the flexibility to reprioritize as necessary

 

ACADEMIC QUALIFICATION

 

Qualification
Institution
University/ Board
Year  of    Passing
CGPA/ Percentage of Marks
MBA

SSN School Of

Management,

Kalavakkam, Chennai
Anna

University
May 2016
6.7
B.Tech

(Information

Technology)
Sri Manakula Vinayagar   Engineering College,   Puducherry.
Pondicherry University
May 2014
8.13

Higher Secondary

(XII)
St.Patrick Matriculation

Higher Secondary

School, Puducherry
State Board (Tamil Nadu)
March  2010
80%
Matriculation (X)
St.Patrick Matriculation

Higher Secondary

School, Puducherry
Matric Board
March  2008
88.8%
AREA OF INTEREST

 

•      Marketing

Ø  Brand Management and development.

Ø  Market Research & Data Analysis.

Ø  Content Writing – https://mrdkpondyguy.blogspot.in/ Ø Promotional Activities Ø Creative Designing.

Ø  Product Brand Development  Event Management.

•      Digital Marketing

 

ACHIEVEMENTS

 

•      Successfully created Self Explaining Pictured Pump Catalogue for Field Sales Executives for supporting sales function in RTSS

•      Successfully created New Major Fleet Retailer counter for Power Steering Fluid segment and increased sales in Coimbatore region – RTSS.

•      Successfully carried out two INTERNATIONAL Trade Fair Participation by NETZSCH – Energy Efficiency Summit, Hyderabad 2018 and IFAT India, Mumbai 2018.

•      Successfully carried out two Technical Seminars at Howard Johnson Bengaluru and Hotel Green Park Chennai.

•      Successfully generated sales for Confluence Convention Center under various occasions and carried out IET analysis to identify the behavioral changes of the employees.

•      Organizer of “Secofest 2k15” – Annual Cultural Fest of Secova E Services

•      Department Coordinator (MBA) and Core committee member of INSTINCTS’15 & INSTINCTS’16 – National Level Cultural Fest, By SSN College of Engineering.

 

EXTRA-CURRICULAR ACTIVITIES

 

Paint Pondicherry -Society for Aesthetical Renovation by ART in Pondicherry –
ü  Founder of “Paint Pondicherry – SFARAP”- a registered NGO that focuses on providing creative learning opportunities for the kids by enriching and developing the physical atmosphere of the under-developed schools in Pondicherry.

ü  Content Creation – Project Content design and Wall Painting.

•      Professional dancer and choreographer.

•      Basketball player – Interschool level.

 

PERSONAL PROFILE

 

Date of Birth
: 7th February, 1993
Nationality
: Indian
Father’s Name
: Radhakrishnan V
Mother’s Name
: Vimala R
Languages Known
: English, Tamil (Read, Write and Speak)
Place: Puducherry

Date:                                                                                                            (MAGESWAR. R)

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